WELCOME TO WESTERN GLAMOUR!
Every once in a while an opportunity comes along and you think you absolutely cannot pass it up. That’s sort of how Western Glamour and I came to be. You see WG was not my creation, but that of my good friend and web designer Danielle. Three years ago her life had moved in a different direction so she offered the site to me. I was intrigued and my gut said, “You have to buy this!”
I wanted Western Glamour because I had long wanted to reinvent what western could be, and my current site, UrbanCountryStyle, was not the appropriate place to do it. Trust me, I was not thinking about any of this with an arrogance of trying to tell western folks how to live. This was born more from a long-standing desire to broaden the appeal of western beyond its usual borders. I wanted to effectively take western where western had not gone before. I truly believed it needed an avenue for expression that was alternative to the mainstream crowded marketplace. I wanted WG to be different!
But to be honest, I was a little afraid to really go for it back then. Instead, I experimented with posts but I was so stuck in trying to keep the site’s original identity (to keep readers) that I produced substandard fare for any publication. It was a complete and utter flop. Eventually, I gave it up all together because I was feeling like a fraud. I was trying to imitate a look I thought readers wanted to see versus what I had yearned to create.
Fast forward to three years later when I was asked if I wanted to sell this site. I dragged my feet because I realized I really didn’t want to give up on my original dreams for it. You see, I am not a quitter by any means and I still have so much unfinished business with this baby. I feel failure is a choice you make when you quit and I wasn’t going to choose failure. I had known all along exactly what I wanted to do with Western Glamour, and the time was now right to stare my fear in the face.
So here I go.
YOU’LL NEVER DO A WHOLE LOT UNLESS YOU ARE BRAVE ENOUGH TO TRY ~DOLLY PARTON
Trust me, I have a whole new life planned for WG and I know I’m going to require my big girl panties as I stretch its boundaries into some unfamiliar territory ! You may not always agree, but I’m hoping you will be pleasantly surprised and inspired by some of the pieces put into a shoot, or by the way a whole look has been put together. You may, or may not, like that I don’t always choose traditional western retailers, or that I don’t live on a ranch. You may, or may not, like some of the price points I shop at, or that I am also a thrift store queen. I am who I am and I plan on working all that into WG as well…with no apologies!
Ultimately, what you can count on from me, along with my contributors, is that we will help you break away from the herd and dare to be different…because there is a real beauty and freedom in difference.
Diversity is the stuff of life, and life is too short to blend in!